Monday, September 15, 2014

Electrically charged tortilla chips?

OK, now for a light-hearted look at greenwashing with wind RECs that I just couldn't resist.  As a fund raiser, my judo club manages a concession stand at Denver Bronco games.  Sunday, upon arriving at the stadium, I found several boxes of the tortilla chips used for nachos which, as you can see from the photograph below, advertised "Now energized with 100% Wind Electricity."

Note that they did not claim to be powered by wind energy (equally unlikely) or manufactured with wind energy (more likely) but that these chips are actually energized with wind electricity.  Wow!

Now, I know the difference between an energized circuit and a de-energized circuit, so I wondered what might really be the difference between chips energized with wind electricity and those energized with conventional energy (to the extent that you can actually energize a tortilla chip at all).  Well, I then searched for a box of the chips we used to sell and, sure enough, the difference was amazing.  Below, you see on the left a basket of chips energized with 100% wind energy and on the right Brand X (which I can't really tell if they're energized using fossil generated electricity or just not energized at all). Clearly, the wind electricity energized chips are bright and colorful and Brand X is, well, you can see for yourself.

So, proof positive.  Tortilla chips energized with 100% wind electricity are better.  If you want to see for yourself, come by and visit the Northglenn Judo Club concession at the next Denver Bronco home game just inside the United Club Concourse at Mile High Stadium.

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